Wolt+: Don’t worry. About delivery fees.
societAL COLLAPSE and delivery subscriptions.
Wolt is a Finland-based delivery company, recently acquired by Doordash. To promote their Wolt+ subscription, we built a campaign for 29 markets, featuring the epitome of laid back attitude, Owen Wilson. While Owen was enjoying the benefits and ease brought on by Wolt, others took things a bit too seriously.
The campaign consisted of a main film and a full year’s worth of tacticals, ranging from topics like ease of use to skipping the crush on Black Friday.
Role: Creative Direction, Concept, Copywriting, Post-production
Agency: Macwell Creative / Freelance